We take photos of each free hug to document and
preserve the moment, to show what is possible; to
share a heart message with the world – a message
of love, kindness, tolerance and the general goodness
within human beings. The world needs us to share
this message, now more than ever.
An awesome card is gifted to each person that
grants the request for a “free hug” on the street.
Gifting the card is not an empty gesture.
It is a genuine expression of heartfelt appreciation.
The purpose is to encourage a culture of kindness,
creating an opening for ONE BIG HUG with a stranger
—a powerful interaction for both giver and receiver.